The first shop was opened by Adam Mooney in Dublin 1990. It was family run. The business philosophy represented Adam's vision to embrace innovation and professionalism.
New Tanning technology was sourced from around the world. This offered the consumer a far higher level of service than conventional UK tanning salons. In fact, The Tanning Shop introduced the first dedicated vertical tanning unit in Europe.
This allowed The Tanning Shop to offer:
Adams strategy was to gain acceptance on the high street in a market that was previously perceived as 'unprofessional'. Staff were trained to become expert tanning providers, and salons were located in town and city centres.
Since the demand for tanning has increased. The Tanning Shop has grown with this demand to dominate the UK tanning sector and now dominates the market place.

In 2002 The Tanning Shop introduced Spray Tan (UV free tanning) in to the UK. This was an instant success and secured the Tanning Shop's position as the 'one-stop-shop' for all your tanning requirements:
Find your nearest Tanning Shop...
I think the Tanning Shop has the customer in mind, I felt assured that they would provide me with the advice and support I needed.
'